Afro Cosmetology Creator | Beauty Expert
Cheryl Morrow is the heir of the California Curl company; the daughter of world-famous Dr. Willie Morrow. The legacy brand is known for beauty tools like the blow dryer comb attachment The WLM Thermo nozzle. Still today, it leads in research in eco, bio, and safe beauty technology for the ethnic beauty industry
One would say that science is very detailed when it comes to health care or engineering or math. The science of anything serves as a way to really understand the intricate workings of an object. Afro-hair anatomy has been one of those things that have never been explained. Never has it been a more perfect time to bring to the world Afro-Cosmetology perspective.
The AC poster series demonstrates with a scientific reference that Afro curly hair is the dominant phenotypic trait for all humans on planet earth. Our poster series hands Afro-texturnarians the science and the genetic information as to why Afro-curly behaves asit does, why it needs certain products and why Black people’s conception of it in most cases confusing.
Science is perceived as something only geeks love but Afro Cosmetology approaches the Black hair care subject with key details based
on our unique texture structure, not a straight hair structure. The poster series serves as a graphic factual scientific information and data for
consumers of Black hair care products, professional cosmetologist and students to refer back to on a daily bases or when a question or situation arises.
The Afro Cosmetology poster series is exquisitely designed and displayed in a way that holds customer’s attention, in addition to associating the
salon and barbershop not only as a style business but as a place of integrity and credibility.